Dataczar Edge Blog

Another way to segment your email list is to do so by campaign activity. You can analyze customers’ behavior surrounding previous campaigns by viewing data from previous campaigns. When using this criterion for a campaign, you have the possibility to selec...

Getting started with Dataczar Connect is really simple. See how you can take your business to the next level by watching this tutorial.

Did you know you can use the shopping history of your customers at the online shop to segment your email list? I recommend this type of segmentation frequently as a commercial strategy to increase loyalty among your clients and subscribers. For example, if...

An automatic email newsletter can be a great way to let your established customers and fans know about what’s going on at your business. Maximize your blog content with an automatic email newsletter with DataCzar Connect. See how you can take your business...

As you can see from our previous tips, personalization is an efficient method for connecting with your target audience. Another way to segment your email list is to do so according to the preferences of your audience. If you tailor to the specific preferen...

You worked hard setting up your website. Now make your website work for you! Regularly keeping in touch with subscribers keeps you front-of-mind. This increases your chances of converting them into customers. Making a newsletter from your website with Data...

Another segmentation category is demography. If you can break down your target audience by demographic data, you can get a holistic view of who it is you’re advertising to, which can in turn lead to more personalized email campaigns. Segmentation through d...

Behind every successful email campaign is a list of contacts who wanted to receive that email. Not only is building your list with quality opt-in contacts is the foundation of email marketing strategy, it’s also the law. Managing your email lists in DataCz...

The first way to segment your list for an email marketing campaign is through geolocation. Segmenting your list this way can be helpful because you may want to advertise differently in different locations. For example, if you’re a footwear company, you’ll...

With around 269 billion emails sent each day, there’s a lot of competition for your audience’s attention. To make sure your first email blast is a success, do it right with DataCzar Connect. Our marketing automation tools make it easy to stay connected wit...